Career in Your Suitcase
A practical guide to creating meaningful work... anywhere

What does 'marketing' mean?

Find out what marketing means. Marketing is explained by Jo Parfitt and Colleen Reichrath-Smith - authors of Career in Your Suitcase

marketing

It does not matter how good your business is if people do not know about it. Marketing is used to 'take your product to market' and to spread the word. This can be done with paid for marketing such as advertising, flyers and websites, or can be done with free options such as social media and networking.

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"Research has shown why it’s so important to maintain a professional identity when moving around the world. Jo Parfitt has..."

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