What does 'Paid search results' mean?
Find out what Paid search results means. Paid search results is explained by Tim Hill - author of Making the Most of Google Adwords
Paid search resultsthese are the results which show at the top, right and sometimes bottom of the page after you have carried out a search on Google. There are a number of factors which decide in which order these advertisements should rank (who should be first, second, third, etc.) and many are not related to the financial bid of the advertiser. This booklet will show you how to bid less than competitors but rank higher.
Search result for 'Paid search results' in Making the Most of Google Adwords
Chapter 5: The First Page Bid10.
"... start an Adwords campaign you have the option to bid for: Rankings in the Paid search results (those advertisements that show to the top, right and sometimes bottom of the natural results). This is known as the Search Network. Appearing on websites which display Google ..."13.
"... display Google advertisements. This is known as the Display Network. Both of these options can bring you a great deal of traffic but it is the first one, ranking in the Paid search results, that is the most expensive. If that is where you want to be then there are ways to reduce the costs ..."
Search result for 'Paid search results' in the FAQs of Making the Most of Google Adwords
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